We create a Brand Community that make people want to hear about you.
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We think big, bring ideas to life, design experiences & tell stories that make users happy.
From high-level strategy & creative thinking to pixel-perfect execution & performance, we bust our asses to grow your brand community.
We are a tactically assembled team of the brightest designers, developers, writers, and strategists collectively crafting extraordinary solutions for clients who want to harness the power of stunningly functional creative.
We bridge cultures and transform user experiences, helping form communities for brands, companies, celebrities, products, and more.

Inspiring Action

Brand Community and You

Branding is not just about what people buy… it’s about what they buy into. And what they buy into is the relationship they expect to have with your brand – your Brand Commnunity.
We use a range of activities including Communication Strategies, Social Media Management, Content Marketing, Digital Engagement, SEO/SXO and B2B Events to build brand communities for brands, companies, celebrities and products.

Request your free Brand Community audit to see how you are performing.

Communicate

It all starts with Communication. How a brand interacts and connects with its brand community – whether through a website, email and print communications, social media or at an event – directly impacts the brand’s strength. A powerful, consistent communication and content strategy is paramount.

Digital

We are passionate about emerging technology and have extensive experience executing interactive and digital strategies for brands of all sizes and across most verticals. Our digital solutions provide users genuine, humanized content experiences to expertly connect to the brand.

Events

A brand communicates with its audience in many ways, but arguably none are more powerful than face to face interactions. Brands should approach these sales and B2B conferences as the most direct way to connect within their industry, increase their brand profile and further their brand community.

Content

You need to understand what motivates your audience and ensure you are appealing beyond pure rationality, to the emotions and desires that drive them. Content is optimized for search engines to drive traffic; social interactions to increase reach, build brand community and generate social signals for SEO.

How we do Brand Community

Attention, Interest, Desire, Action

Brand Community is not about what we get people to buy… it’s about what they buy into. And what they buy into is the relationship they expect to have with your brand.

Roll Over & Learn

Attention / Attract

We need to be quick and direct to grab attention. We create outreach and brand awareness campaigns with impact in mind. Then we decide which platforms to use and what the message should be.

Interest

We’ve got the attention of a chunk of your target audience, we now engage with them enough so that they’ll want to spend their precious time understanding your message in more detail.

Desire

As we’re building  interest, we also need to help your audience understand how what you’re offering can benefit them in a real way. The main way of doing this is by appealing to their personal needs and wants.

Action

Finally, we are very clear about what action you want people to take; for example, “sign up to our newsletter” rather than just leaving people to work out what to do for themselves.

By creating strong communities, we help our clients achieve their marketing and communications goals, from increased media exposure, speaking engagements, stronger industry visibility and international market strategies.
We make Connections Happen

 

Some Examples